Barbie will always hold a special place in our childhood memories. Times may have changed and fads come and go in terms of toys, but this beloved fashion doll will remain as one of the best-selling toys of all time.
For more than 50 years, Barbie has experienced many ups and downs – a common thing for being the celebrity that she is. However, the adored belle retained her popularity despite newer dolls in the market.
There is no denying that the demands of the current generation have changed drastically compared to before, when we played with Barbie dressed in different costumes. Mattel, the company that created this toy, has noticed this and decided on a makeover. Barbie is the benchmark for girls around the world. This doll may not be a real person, but her influence has transcended that limitation and she even became the epitome of agelessness.
However, Barbie’s seemingly perfect appearance does not translate well to real and breathing women. With the views against body shaming and the push towards accepting one’s individuality, the fantasy that Barbie created as the basis for beauty soon became an illusion that many realized to be impossible to attain. This is one of the reasons why sales dwindled in past, as toys like Lego and animation characters in Frozen took over the spot of Barbie in terms of revenues.
As an answer to the modern views of people, Mattel has released Barbie in different body types. The release gathered good reviews from critics as the proportions became more realistic, using variations from tall, curvy and petite. According to Mattel, this is only the beginning according. Expect more diverse looks as exploration into different skin colors and textures is on its way to make Barbie look even more genuine.
Updated Barbie Dolls Tackle Body Image with Diversity:
Mattel Debuts a NEW and Updated Barbie! Check out the Curvy, Petite, and Tall Barbie!: